John Greco grew up surrounded by the art of tailoring. The son of Luigi Greco, he spent his earliest years watching and helping his father, developing an appreciation for clothing, craftsmanship, and the relationships that sit at the heart of the menswear business.

Before joining Balfour Clothing, John built a strong foundation in retail, business, and finance. He began working in retail at the age of 15 while attending school, later earning a business degree and starting his professional career in accounting. After two years in the accounting field, the timing aligned for John to join his father at Balfour Clothing, bringing with him both a practical business mind and a lifelong connection to tailoring.

At Balfour, John learned the business from the inside out. He worked directly with customers, sold thousands of custom suits, and developed a deep understanding of fit, service, production, and what men truly want from their clothing. That experience helped shape his approach to wholesale, where his focus became supporting retailers with well-made product, strong service, and a genuine respect for their business.

In 2015, John helped launch Olliver Grey with creative director Umberto Dall’Agnese after recognizing a need in the market for finely crafted Italian sport coats and tailored clothing that delivered luxury fabric, distinctive design, and exceptional fit without the inflated price tag. Built through longstanding relationships with Italian fabric mills, production partners, and artisan tailors, Olliver Grey reflects John’s belief that great clothing should combine quality, value, character, and wearability.

Today, John continues to lead with the same principles that shaped his career from the beginning: respect for the craft, loyalty to retailers, attention to fit, and a commitment to building a business with integrity and good spirit.